You’ve had the same site for years. Finally, you get the funding for a new one. The team’s been working together for weeks and you’re finally ready to re-launch. Where do you start?
The website relaunch process is a critical time for SEO. It involves planning, transition, and post-launch phases of activities to ensure that previously earned relevancy and authority are transferred from the old site to the new. Also to make sure there are no hidden issues that tank rankings and traffic.
The three
Read moreAlong with technical SEO and links, high-quality, interesting, engaging content is one of the three main pillars of any successful SEO strategy.
Traditional content strategies use blog posts, articles, images, and sometimes video as the main sources of content. And while those can be awesome for driving traffic and supporting your SEO efforts, podcasts are an often overlooked and underestimated medium. Podcasts can build your brand and drive direct traffic, while at the same time adding rich
Read moreSEO as a discipline has always struggled with its black hat or unethical practitioners saturating the industry with questionable link-building practices. As an ethical SEO, I’m sure I’m not alone in feeling pleased about Google’s efforts to fight against these attempts to game the system with algorithm updates like Panda and Penguin, resulting in a wider awareness of the risk of unethical strategies.
One side effect of Google penalizing common unethical techniques like link buying, link
Read moreSearch Engine Optimization is a long term strategy to maximize the amount of people who find your website while searching for your product or service offering. Search engine optimization has been more focused towards the global market. But today's search engines are constantly evolving and determined to make searches more relevant to the customer. Hence local search marketing has grown to become a possible, effective in the overall search engine marketing sector.
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Read moreHere are seven SEO tweaks that will definitely help you optimize any piece of written content. These content optimization tweaks are simple but effective. Let’s dive in!
Create High-Quality Content
There is no doubt that writing great content is key to your website’s success in search results. Optimization (the SEO tips and tricks I am going to talk about) plays an important role, but without content, you have nothing.
Stuffing a meaningless article with keywords and links and rewriting it several
Read moreCustomer can pay for items in their ecommerce shopping cart using VISA, MasterCard, AMEX or other credit cards in addition to PayPal. Bangalore Web Guru uses a payment gateway to accept credit card payments.
A payment gateway is a remotely hosted software application that enables merchants to accept credit card and electronic check payments directly from their website.
The payment information submitted on the site is captured and securely transmits the transaction data to an appropriate financial
Read moreWith New Year’s Day still fresh in our memories, there is no better time to step back and take stock of your SEO campaigns. Look for any quick wins and identify the larger projects that will help you start the year in great shape.
Hygiene: Quick wins
These are the actions you can do tomorrow. In my view, there are two keys areas to focus on.
1. Google Search Console review
Google Search Console is often neglected, but it can be one of the best sources of information for identifying quick wins.
Read moreMagento is filled with all kinds of functionality out of the box and has everything you need to run a standard ecommerce shop. In addition to the obvious things you’d expect out of the box, you’ve got a flexible product catalogue (which can be built into a product feed), a Magento module to help you create a mobile app / website, gift code / card functionality and lots more!
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Some Other Examples of Magento Features :
Over a year since its crusade into mobile-friendliness, Google is cracking down on “intrusive” interstitial display ads that interfere with users’ mobile search results.
As of January 10, 2017, pages where pop-up banner ads obscure the main content when clicking through from mobile search results could face a demotion in rankings, according to a post on Google’s Webmaster blog.
That includes those that appear immediately after landing on the page or some time after, and standalone interstitials
Read moreGoogle may have made some tweaks to their algorithms this week on how they target link spam and other forms of spam. Google would not confirm or deny there was an algorithm change, but based on the signals I am tracking, there appears to have been an algorithm update that has hit those who undergo more aggressive link building.
The update seems to have happened around February 1, 2017. It may have been a tweak to how Google Penguin detects and discounts spammy links, or it may be a totally new
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